Decisions powered by real customer insight

Validate demand, find segments that convert, and position your product where it wins.

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Fast, practical research to reduce risk and increase conversion.

Panels
Global
Respondents
2,000+
Time to insights
2–3 weeks
Insights We Deliver

From opportunity sizing to positioning

Demand Validation

Quant signals to ensure there’s real pull before you invest.

  • Smoke tests
  • Message CTR
Pricing Windows

Willingness-to-pay analysis and elasticity ranges.

  • Van Westendorp
  • Elasticity
Segment Priority

Who converts first and why, to drive GTM focus.

  • Persona heatmap
  • Use-case fit
Packages

Pick the scope that fits

Starter
Starter
Quick discovery for early signals
  • Desk research
  • n=200 survey
  • 1 workshop
Timeline: ~2 weeks
Request Scope Includes summary report
Deliverables
  • 8–10 page findings
  • Survey toplines (CSV)
Add-on: Interviews Add-on: Pricing
Standard
Standard
Balanced qual + quant depth
  • n=400 survey + 10 interviews
  • Pricing study
  • 2 workshops
Timeline: ~3–4 weeks
Get Proposal Includes slides + dataset
Deliverables
  • Executive deck (20–25 slides)
  • Cleaned dataset (CSV/XLSX)
  • Readout workshop
Add-on: Conjoint Add-on: Usability
Advanced
Advanced
Deep-dive with advanced analytics
  • Conjoint/MaxDiff
  • n=600 survey + 20 interviews
  • GTM roadmap
Timeline: ~4–5 weeks
Talk to Researcher Includes full report + recs
Deliverables
  • Advanced model outputs
  • Full report + appendix
  • 90-day GTM roadmap
Add-on: Panel recruit Add-on: Segmentation
Satisfaction guarantee on scope quality
Timeline

How we run your study

Week 1
Kickoff & instrument

Goals, draft instrument, target cohorts

Week 2
Fieldwork

Surveys/interviews, desk research

Week 3
Synthesis

Patterns, segments, pricing windows

Week 4
Recommendations

Actions, KPIs, and GTM priorities

brand
brand
brand
brand

Ready to validate your market?

Book a free consult to scope the research and timeline that fits your goals.

Talk to an Expert See Plans
Avg. delivery
2–4 weeks